These are just a few terms that describe the significance of how a company presents itself online nowadays. Nevertheless, there is a shocking number of SMEs whose online presence, websites, shops, and portals have the look and function of three, five, or even ten years ago. As a result, they’re missing out on untold opportunities. Not only that, but any competitor who invests only a fraction of its budget on its online presence will quickly pass you by on the way to clinching the sale.
We live in a digital age and anyone who needs to make a purchase, whether a business or a consumer, is first going to use a search engine. Most of the time, it’s the provider that has a user-friendly, appealing website with high-quality images and good design to inspire consumer confidence that finds their way to the search results. And they often get the sale as a result.
So it’s strange that many companies with millions invested in top-class locations, the latest machinery, expensive production lines, or keep a tremendous amount of inventory in stock will decide to scrimp on their online presence, which functions as a digital business card that can make or break their local and international reputations. What a waste. It's time for a rethink.
If you think of yourself as a modern businessperson seeking to meet your success goals and take your company to the next level, we invite to take a look at our online presence and then get in touch with us.
DIRK BERGSTEIN 2018 - CORE MESSAGE-